06 Feb 2017

How People Consume Content from Other Users

People in this digital age love to share their own content. Whether people are snapping a photo of the dinner that they made on Instagram, or are uploading a video that they edited to YouTube, users love getting feedback from other users. These kind of posts are called User Generated Content and it’s important to […]

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23 Jan 2017

The Mistakes You’re Making in Content Marketing

Businesses these days are creating free and useful content across multiple internet platforms. From blog posts to social media profiles, a company’s brand has never had this many options for getting their content out there. But what is your content marketing saying about you? Viewers know when they are being pitched to If you are […]

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16 Jan 2017

Digital Marketing Resolutions to Kickstart Your 2017

For digital marketers who intend to make the best use of social media and continue to progress by leaps and bounds, and strengthen their existing digital marketing strategy, these resolutions are for the win. There are many steps one can opt for in order to take their digital marketing to the next level. Though none […]

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09 Jan 2017

Ways to Make Meaningful Connections Online

Creating connections and meaningful professional relationships is no easy task. Everything from your company’s tweets to each blog should be a reflection of the authentic self. Consumers are no longer interested in simply buying from any shop. They want to know the story behind the brand, and what makes them different. You have the opportunity […]

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02 Jan 2017

Why you should stop doing your own SEO and get an expert Firm in 2017

In the digital realm, what is relevant to Google works and what is not, doesn’t. It just doesn’t get simpler than that. Google might look simple and immensely easy to use for your searches and to rake out relevant information that you need but the underlying mechanisms that make it so, are anything but easy. […]

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26 Dec 2016

8 Reasons to Choose WordPress for Small Business

Remember the time when entrepreneurs and business owners needed to run and find a developer to make minor changes to the content. But then came WordPress which turned out to be a huge blessing for the webmasters. Did you know that 60.4% of all the current websites were built using WordPress? Yeah, that’s true. WordPress […]

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19 Dec 2016

Marketing Differences in Japan

When it comes to marketing, not all countries are created equal. International companies often have specialists on staff that can work in their headquarters office, while knowing how to sell to specific markets around the globe. With Japan and the United States, everything from the history to the culture is drastically different. It’s only natural […]

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12 Dec 2016

Negative Space is a Positive Thing to Have

When it comes to visual design, the space between your content is just as important as the content itself. In order for content to speak to your viewers properly, the space needs to be able to inform the viewer with clarity, and emphasis. You can do this with the proper amount of negative space. What […]

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21 Nov 2016

Quick Guide to Reinforcing Your Brand

There’s a reason why many companies look to third party companies to handle their marketing and branding: it’s time-consuming. Many companies go into business for their specific product or service. These days, you also have to have a great brand, and you must also constantly reinforce it. SEO It’s important to regularly advertise and advance […]

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